Corporate Training courses by Excellence Ireland Quality Association (EIQA)

Whether you like it or not, you are a brand. Famous brands like Coca-Cola, the Big Mac or the iPhone, elicit an emotional reaction from us. Most people have an opinion – either positive or negative – about each of these. Celebrities are brands too. This branding is part of their star image and is used […]

A strong brand can be the difference between market leadership and obscurity. Strategic Brand Management has emerged as a critical discipline for companies looking to create, maintain, and leverage their brand for long-term success. This comprehensive approach goes beyond mere logo design or advertising campaigns, encompassing a holistic strategy to shape consumer perceptions and drive […]

Podcasting is becoming more and more of a valuable option when it comes to exploring ways of promoting your business, brand or product and there is no reason why your business should not consider it as a means of communication, connecting your brand with an audience and ultimately drive engagement to your business.  The podcast […]

Receptionists are the first point of contact in many businesses; they represent the first impression visitors and customers (both internal and external) will get of your company. Reception skills training is designed to provide you with the skills and knowledge needed for those working on reception to provide a great first impression for your business. […]

Excel is one of the most ubiquitous software packages in the world, enabling businesses of vastly different scales to perform both basic and complex financial calculations and data driven analysis. Learning how to utilise the vast capabilities of Excel is a very valuable toolset for either your own professional development or that of your employees. […]

A new report has identified Skills Gap & Financial Support Problems for SMEs finding that many small and medium sized enterprises are facing certain struggles when it comes to boosting productivity and business development due to emerging skill gaps in financial analysis and risk assessment. Skills Gap & Financial Support Problems for SMEs The report, […]

Recent research conducted by iReach Insights on behalf of Google has found that SMEs need to implement cybersecurity measures.  Despite the fact that  Irish SMEs are increasingly aware of the importance of a secure online presence, a significant number of businesses are failing to implement fundamental cybersecurity measures. Recent statistics reveal concerning trends in password […]

How can managers track training results? Have staff achieved the training objectives? Are you satisfied with what the training has accomplished? These questions have dogged trainers, performance improvement professionals and managers since the earliest days of industrial adult education at about the turn of this century. Many adult-learning and management theorists have made efforts to provide […]

This article will introduce the trainer to the world of persuasion. Successful trainers need to influence learners to create a positive learning experience. We also show you how to adopt a more influencing style in your training workshops and indeed in your life! Persuasion is not manipulation When most people hear the word persuasion they think […]

No matter what the area of business, it is people that are at the core of it. For any organisation to be successful, whatever the scale or the size, it is vital to have the right people in the right positions doing the right jobs and being happy in their work. Without that, there is […]