Applied Strategic Brand Management at Marketing Institute Ireland is an exclusive training programme to Ireland in conjunction with Total Brand Value, based on their globally successful marketing capability-building framework.
Why You Should Attend
Quite simply, there is no other strategic brand management training programme of this kind in Ireland. This new signature MII programme will cover areas including:
• The Role of Brand on Organisational Performance
• A Unique and Powerful Brand Positioning Tool
• Six Ways to Grow a Brand: Implications and Opportunities
• Transformative “Go to Market” Framework
• Building Brands Over Time: Strategies for Long-Term Success
Course Start Date: Tuesday, 29th, 30th & 31st October 2024
Learning environment: In-person, Dublin
Limited Spaces: Places are limited and reserved for those working in brand management. Strict acceptance criteria apply.
Study Digital Marketing, Google Analytics, Social Media for Business at Marketing Institute Ireland Online.
Marketing Institute Ireland was established in 1962 and is the professional body for marketers in Ireland. MII is committed to growing, developing and enhancing the marketing profession through a commitment to continued education and life-long learning.
TU Dublin is aligned to the purpose of the MII, with its passion for life-long learning, collectively making an important contribution to the economic life of Ireland, enabling capacity building for the future.
The MII and TU Dublin partnership ensures the optimal learning experience for students, with industry access and networking opportunities through MII, and academic robustness from TU Dublin, in essence the pracademic approach.
MII and TU Dublin has developed a stackable approach to education offering marketing professionals lifelong learning opportunities.
We provide and promote multiple entry points with clear progression pathways to enable and encourage continued learning.
This structure ensures there is a flexible approach to learning for the profession, which aligns with an evolving global landscape.
At MII, we are committed to growing, developing, and enhancing the marketing profession through continued education and life-long learning.
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