The Marketing Breakfast Masterclass Series with Colin Gordon
By admin - Last update
Get Daily news and updates directly to your Email
The Marketing Institute has announced the first session of its Marketing Breakfast Series for 2021 with Colin Gordon, Author of “Marketing is in Trouble” and Founder of Engage Consulting.
Businesses that once labeled foresight as prophecy now understand that it does not exist to predict the future – but rather helps shape and build that future. In this masterclass, you’ll learn how to build strategic marketing foresight at scale in your organisation so you can anticipate, shape and take control of your brand’s future.
Date: 27th January Time: 10am – 11am Where: Online Webinar with Colin Gordon Price: Members: Complimentary | Non-Members: €10Register hereCorporateTraining.ie is the largest database of professional development and corporate training courses in Ireland. We list thousands of training courses from trainers and training providers nationwide.
The Marketing Institute is the professional body for Ireland’s marketing people. It exists “to enable marketers to build great brands and great careers”. It does this by sharing best practice, insights and expert content, building the community of marketers, and aiding marketers in career progression. The three themes of content, community and career underpin all Institute activities. The Marketing Institute also owns and operates the All Ireland Marketing Awards, the CMO Summit, and DMX Dublin, Ireland’s largest marketing conference.
Research & Development (R&D) and Intellectual Property (IP) are crucial drivers of innovation and economic growth. Businesses across sectors invest in R&D to pioneer new products, improve services, and maintain market relevance. These investments, when strategically managed, can lead to breakthroughs that transform industries. However, the fruits of R&D must be safeguarded. This is where […]
Creativity is a crucial element for achieving long-term success for any business. While technical expertise and strategic planning remain vital, the ability to think creatively is what sets thriving companies apart from those that merely survive. From driving innovation to fostering resilience, creativity can transform an organization, making it dynamic, productive, and adaptable. Here’s why […]
“People don’t quit bad jobs. They quit bad managers.” – This widely recognized sentiment underscores the pivotal role that leadership and management play in employee retention, satisfaction, and overall organizational success. While companies often focus on job roles, perks, and compensation to keep employees happy, the key to creating a thriving, motivated team lies in […]
Ireland has cultivated a robust ecosystem for startups and high-growth enterprises, and a key component of this success is the Seed and Venture Capital Scheme. This government-backed initiative provides crucial funding to early-stage companies, helping them to scale and compete on a global stage. How it Works The Seed and Venture Capital Scheme operates […]
The High Performance Computing (HPC) service requirements for the research and innovation community in Ireland are driven by the increasing complexity and scale of scientific and engineering simulations, data analysis, and modeling tasks. To meet these demands, HPC services must provide: 1. High-Performance Computing Infrastructure: Powerful Processors: HPC systems require high-performance processors, such as CPUs […]
A strong brand can be the difference between market leadership and obscurity. Strategic Brand Management has emerged as a critical discipline for companies looking to create, maintain, and leverage their brand for long-term success. This comprehensive approach goes beyond mere logo design or advertising campaigns, encompassing a holistic strategy to shape consumer perceptions and drive […]
Employees need a diverse set of skills to thrive and contribute effectively to their organizations. Understanding the different types of skills can help both employers and employees identify strengths, address weaknesses, and foster professional growth. Below, we explore the four fundamental types of employee skills: technical skills, soft skills, transferable skills, and job-specific skills. Technical […]
Digital Trade Agreements (DTAs) have emerged as pivotal frameworks for governing international trade in digital goods and services. These agreements aim to facilitate seamless cross-border data flows, enhance cooperation on cybersecurity, and set standards for digital commerce, ensuring fair competition and consumer protection. Key Aspects of Digital Trade Agreements Cross-Border Data Flows: DTAs ensure the […]
Digital marketing and artificial intelligence (AI) are not only transforming how companies reach and engage with their audiences but also how they analyze data, make decisions, and strategize for the future. Here’s a deep dive into how digital marketing and AI are revolutionizing business and why integrating them can lead to unprecedented success. 1. The […]
The European Innovation Scoreboard (EIS) is a tool developed by the European Commission to provide a comparative assessment of the research and innovation performance of European Union (EU) member states and select non-EU countries. The EIS aims to help policymakers, businesses, and researchers identify strengths and weaknesses in national and regional innovation systems and track […]
Comments