Business Writing

Concise, consistent and compelling business communications are an excellent branding tool for any business that wishes to engage with their clients, customers and other stakeholders. As corporate communications become more diverse with the proliferation of blogs and online social networking sites such as Facebook and Twitter, it is important that businesses leverage these online tools effectively to maximise their commercial success. This course is focused on improving business communications in every aspect of an organizations communication mix from formal reports, proposals, letters to digital communications such as online social networking and the company website.